YouTube Statistics,Trends & Data (2019)

YouTube is an entertainment media site with an enormous customer base, mainly using for online marketing. It has tremendous popularity, and people love to visit it for various reasons. We can also say that viewers never get bored of watching YouTube. But have to every thought how astonishingly surprising it’s statistics can get. Yes! Here we will be focusing on some of the surprising statistics of over the popular website ‘YouTube.’

1.YouTube History Statistics

a.       YouTube.com officially became a domain on 14th February 2005.

b.      The first-ever YouTube video features Jawed Karim, the co-founder of YouTube at the San Diego Zoo. The first video upload was on 23rd April 2005.

c.       On November 2006, YouTube sold to Google for US$1.65 billion.

d.      On August 2007, YouTube rolled its first advertisement. It was a 20 seconds video.

e.       On 2010 May, YouTube started serving more than 2 billion views per day.

f.        In 2012, YouTube streamed video of the three presidential debates and one vice-presidential debate provided by ABC News on YouTube’s election hub.

g.      The platform crossed the limit of 1 billion per month active users in May 2013. 

1.     YouTube marketing statistics:

a.       In Georgia, Kazakhstan, Cambodia, and Algeria, YouTube is the most popular site.

b.      Around 9% of small businesses in the US, like to go with YouTube for marketing purposes.

c.       Out of all the videos watched across the device, YouTube accounts for two-thirds of the premium online videos.

d.      When brands use TrueView for the advertisement needs, they see views of previously existing content increased by 500% after posting new videos.

e.       Viewers those who go through the TrueView ads and don’t watch to completion are likely to share, subscribe, or view the brand channel.

f.        Viewers who watch advert videos more than 30 second or complete are 23 times more likely to subscribe, share, or visit the brand channel.

g.      Amongst the branded channel ‘Lego’ tops the list with 6 billion views.

h.      From 2007 to 2014, YouTube paid $2 billion to the rights holders.

i.        With every passage of a year, search for the terms ‘how-to’ is increasing by 70%.

j.        Out of the top 100 Interbrand’s, each brand uploads a new video every 18.5 minutes.

k.      With every passage of years, YouTube channel earning more than 6 figure increases by 40%

l.        In the year 2018, music videos were 95% of the total watched videos on YouTube.

m.    Top 100 brands have 2.4 channels on an average. 

3.YouTube Usage Statistics:

a.       As per Omnicore stats of 2018, there are 1.9 billion monthly active users on this platform.

b.      Every minute user uploaded around 400 hours of video.

c.       On 2018 people spending time on YouTube just get doubled.

d.      Almost half of the video platform users, prefer to use YouTube to search on terms, they have never done before.

e.       After Google, YouTube is the second most visited site and the second largest search engine across the globe.

f.        YouTube is also the second most popular social media network around the world.

g.      On YouTube, users watch videos that stands more than the combination of Facebook and Netflix, that is 1 billion hours.

h.      Luis Fonsi and Daddy Yankee’s popular music video, ‘Despacito’ is the one with the highest number of views to date, which stands at 6.3 billion.

i.        As per the stats provided by Pew Research Center for the year 2019, Facebook is the second most used site after Google and YouTube are third on the list.

j.        Despacito hit 1 billion views in just 97 days, and the old YouTube view topper ‘Gangnam Style’ did the same in 5 months.

k.      On YouTube, the highest searched term is ‘Despacito,’ and the second-highest is, ‘BTS.’

l.        Around 81% of US parents prefer to search YouTube to find soothing contents for their kids.

m.    Mobile covers more than 70% of YouTube video views.

n.      The first-ever video on this platform which hit 1 million views was an advertisement of Nike featured Ronaldo.

o.      In the year 2019 ‘T Series’ became the most subscribed YouTube channel. PewDiePie and 5 minutes craft are second and third, respectively. 

p.      ‘Masha and The Bear – Recipe for disaster’ is a video on YouTube, which is not a music video with the highest number of views, 3 billion. 

q.      On average, 1,000,000,000 viewers watch mobile YouTube videos per day.

 

4.YouTube Users Statistics:

a.       As per the stats, by 2022 almost half of the users below age 32 will start preferring YouTube over live TV and will also not subscribe for the pay-tv services.

b.      As per HubSpot’s stats of 2016, 45% of YouTube population spends more than 1 hours per week on this video platform.

c.       On average, a user spends around 40 minutes on the YouTube video platform.

d.      Around one-third of internet users, i.e., about 1 billion people watch YouTube per month.

e.       Out of 10 people, 6 prefers watching YouTube online video over live TV.

f.        When it comes to mobile services, YouTube watched by people within the age bracket of 18 to 49 than any of the Cable TV network or broadcast.

g.      In the year 2015, the viewership of people above 18 and below 49 years of age, increased to 74%, which ultimately reduced the viewership of TV by 4%.

h.      8 out of 10 people falling the age between 18 to 49, watches the platform at least once a month.

i.        One of five YouTube users believes that YouTube stays them updated with the events happening in the world.

j.        A user can navigate YouTube in 80 different languages, which cover around 95% of the total internet population.

k.      Today, viewers across 91 countries can access YouTube.

 

l.        As of 2018, 7-year-old boy Ryan aka Ryan Toys Review is the highest-paid YouTuber. 

Conclusion

The above are some of the astonishing facts about YouTube, that indeed baffle you. These statistics are indeed surprising and, in the meantime, interesting. Anybody can upload almost everything on YouTube, which is free, and the platform offers an immense possibility for people making money. That is the beauty of the platform, and it truly justifies the statistics.

References

https://www.statista.com/topics/2019/youtube/

https://blog.hubspot.com/marketing/youtube-stats

https://www.hubspot.com/marketing-statistics

https://www.omnicoreagency.com/youtube-statistics/

https://www.brandwatch.com/blog/youtube-stats/

https://www.businessofapps.com/data/youtube-statistics/