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Moz Reviews: Pricing and Features

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(1 User Rating)


Features & Functionality
Industry avg 6.71
Ease of use
Industry avg 6.71
Value for money
Industry avg 7.44
Customer Support
Industry avg 7.16
Best For:
  • Customer support
  • Ease of use

Manage by : Brian | Category : MarketingSEO ,  | The score for this software has not changed over the past month.

Editors note – This review has been created by looking at 2725 datapoints and the opinions of actual users of the software and the company representative. Moz as a FindrScore of 62. Many users on our platform to express great satisfaction in the service provided overall. If you are not tech-savvy then you will be pleased to know Moz is fair easy to grasp.
If you are running a business that relies on local customers, chances are you will want to try Moz. They offer a few software, but I would say they are most useful for a local business like a Pizza shop and so. Again Moz Pro provides a lot more tools which we will get into further in this review. They recently launched a keyword explorer tool which I am having a lot of fun with as it helps reduce time spent on keyword research. MAIN FEATURES
  • Track your website ranking
  • Search visibility score
  • Local ranking base on national, city, and neighborhood levels.
  • Keyword Research with suggestions and flitters
  • Track links to your website or a competitor
  • Spam analysis to avoid penalties
  • Website audit with recommended fixes.
  • On page optimization suggestions
  • Custom report with an overview of your site performance
  • You get access to the Moz Academy which as a few useful videos (they are all great however a lot is beginner level)
  • Active Forum to ask SEO related questions
  • And finally for me is you get access to keyword explorer.
  • A must-have tool if you run a base local business
  • Slightly overpriced and hyped for what it is.
  • The on page suggestion is very generic when compared to SEMrush or Alexa
PREFERRED USER GROUP Small businesses owners and enterprise companies. I pay for this to get access to the keyword explorer so that I can track the consistency across the different tools I use for smarter decision making. I will put my hand up and say that I don’t use much of the features. Moz could be an alternative for you. EASE OF USE The software is pretty straightforward to use, and you get lots of in-depth documentation and tutorials to help you get started. Acess to the Moz Academy is worth the entry price alone. Overall, I would say if you are a local business Moz all the way otherwise SEMrush. However, if money is not an issue for you, then I would say sign up to Moz and you can use in conjunction with some of the other tools mentioned here to make smarter marketing moves.
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Adaptation by Geography

Netherlands 33.33%
Australia 33.33%
India 0%
United States 0%
United Kingdom 0%
Brazil 0%
Canada 0%
Germany 0%
France 0%
Italy 0%
Indonesia 0%
Pakistan 0%
Poland 0%
Bangladesh 0%
Spain 0%
After analyzing our data gathered on our platform Moz is popular in these countries Netherlands,Australia

Pros & Cons

5 Reasons to buy

  • Free Trial is offered to perform testing
  • Friendly customer service
  • Great features list
  • A contender in Best Keyword Research Tools 2020 Compared (Free & Paid)
  • A contender in Best Link Building Tools & Software (2020 Compared)

1 Reasons not to buy

  • A bit on the Expensive side compared to other solution in this category.

Ranking & Positions

Key Features

When looking at a solution like Moz, users on our platform are wanting these top three features Keyword Difficulty,Rank Tracking,Competitors keywords analysis. Below you will find some of the top feature highlights of Moz ranked and rated by your peers.
Site Audit {{ SitexAudit.status}}
Brand Monitoring {{ BrandxMonitoring.status}}
On Page SEO Checker {{ OnxPagexSEOxChecker.status}}
Backlink Audit Tool {{ BacklinkxAuditxTool.status}}
Keyword Difficulty {{ KeywordxDifficulty.status}}
Rank Tracking {{ RankxTracking.status}}
Competitors keywords analysis {{ Competitorsxkeywordsxanalysis.status}}
Organic keywords changes {{ Organicxkeywordsxchanges.status}}
SEO Toolbar {{ SEOxToolbar.status}}
Custom reports {{ Customxreports.status}}

Moz Pricing Overview

Pricing ModelOpen Source 7%Subscription 64%Freemium 21%One-time License 7%Promotional Offers9% Free Trials 45%

That is the average price for a solution in this field and Moz is on the higher end that been said users are loving it

low Mid High
After analyzing 11similar solutions the data above show that Yoast SEO offers the lowesest starting price while SEO Powersuite offers the highest entry price.That being said is also worthtaking a closer look at whats on offer because sometimes you may get way more value for a solution with a higher entry price and vise versa

Average FindrScore in this Category

  1. 35(FS)
    Lowest score
  2. 57(FS)
    Average score
  3. 62(FS)
  4. 92(FS)
    Highest score

SoftwareFindr Market Radar

The SoftwareFindr Market Radar compares all solutions on our platform in your chosen category and tries to segment them to give you a visual representation of the market. All the solutions are compared two-dimensionally which takes into account their FindrScore which is given based on numerous data points and research frequency. The average FindrScore for products like Moz is 60 which we’ve used as a threshold to only show the top 10 solutions.

Compare Moz to Similar Solutions

When evaluating Moz our users also give serious thoughts to these other solutions

Alternatives to Moz

Not quite satisfied with Moz? No worries, users who research this solution also look at Ahrefs. The cheapest alternatives we found in our system are Ahrefs which users are having a positive experience with. For a detailed breakdown, click here to see the best Moz alternatives.


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What Support Does This Vendor Offer?

  • Live Chat
  • Phone
  • Forum

satisfaction rating which indicates that you will be in good company with Moz

Looking at data gathered on our platform the industry average for this category is 71.64 % satisfaction rate which means Moz is above this industry average

Frequently Asked Questions

Q. Is Moz good for beginners?

Ans. Users who have used Moz as reported that it’s fairly easy to grasp.

Q. How good is Moz in Australia?

Ans.Out of all the users on our platform Moz as the highest adaptation rate in Australia

Q. How much does Moz cost?

Ans. You can expect to pay around $99 USD per

Q. What type of support can I expect with Moz?

Ans. The majority of users who are sharing their experience with us on Moz are experiencing a positive experience with the support offered through Live Chat, Phone, Forum.

Q. Are there any coupons for Moz?

Ans. There are no record on our system of Moz offering coupons historically

Q. Can I try Moz for free?

Ans. The isn’t a mention of a free trial on our system but you can always check to see it a money back guarantee is on offer with Moz .

Q. Are there any Free alternative to Moz?

Ans. Yes, SEO by SQUIRRLY is proving quite popular with our users, see how it stacks up against Moz

Q. Is Moz the best Keyword Research Tool ?

Ans. Moz is ranked 4 on that list according to 301 users.

Q. Which is better Moz or Ahrefs?

Ans. This is a tricky question as it all depends on your needs, but Moz as a higher FindScore than Ahrefs which factors in many data points. Have a closer look to see why?
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