The professionally designed Ella theme comes with all the features you need for developing a popular Shopify store. You can create and display amazing product slideshows by using the built-in Flex Slider. Customizable product categories will come in handy to showcase different types of products.
AJAX-powered infinity scroll will enable the visitors to check out more products without loading a new page. Prominent display of customer reviews will encourage your potential customers to complete their purchase. The add to cart feature also supports AJAX, which will make the shopping process a lot easier.
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