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Moz vs SpyFu which is better? (2020 compared)

Today we'll be comparing Moz vs SpyFu , to ultimately help you decide which is the best solution for you. The information below is based on real data from our community of users like you, giving you a truly unbiased comparison. In the collection " Best Keyword Research Tools 2020 Compared (Free & Paid)" Moz is ranked 4th while SpyFu is ranked 5th.

SpyFu dominates with an overall user/editors rating of 4.1/5 stars with 3 reviews and Moz user/editors rating is 3.8/5 stars with 1 reviews. This data is calculated in real-time from verified user reviews or editors rating if there isn't enough data for user rating.

If for whatever reason by the end of this comparison you are unable to choose between Moz or SpyFu, we have included a few useful alternatives like Ahrefs based on our community recommendations.

As far as Value for money goes, SpyFu wins by 4.7 marks but Moz is also voted as the easiest solution to use

Without further ado, let's look at a detailed breakdown of Moz vs SpyFu


Moz Moz
(1 vote)

If you are running a business that relies on local customers, chances are you will want to try Moz They offer a few software, but I would say they are most useful for a local business like a Pizza... Read full review

Comparison winner
SpyFu SpyFu
(3 votes)

This is another great tool to consider my experience with this tool so far has been pleasant the only thing I will say is it only offers data for US and UK The data SpyFu holds on keywords, and a... Read full review


Pros & Cons

Why is Moz better than SpyFu?

FindrScore (fs) The Scoring is based on our unique algorithm that looks at reviews, votes, behavior, social signals and more. Learn more

6 Reasons to consider this

Scroll Down for more details

Why is SpyFu better than Moz?

FindrScore (fs) The Scoring is based on our unique algorithm that looks at reviews, votes, behavior, social signals and more. Learn more

7 Reasons to consider this

Scroll Down for more details


When evaluating weather to go with Moz or SpyFu which two criteria is most important to you.

SpyFu offers the best value for money but has a steeper learning curve than Moz — deciding between the two is a question of tradeoffs.

Standout Features

1. Backlink Audit Tool

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    2. Keyword Difficulty

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    3. Site Audit

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    4. On Page SEO Checker

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  • 5. Competitors keywords analysis

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    6. SEO Toolbar

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  • 7. Rank Tracking

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    8. PPC Keyword Tool

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    9. Organic keywords changes

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    10. Custom reports

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    11. Brand Monitoring

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  • We have ordered the list of features above by what users are telling us is more important to them. Technology is fast-moving so we always suggest that you check Moz and SpyFu details page for any changes not mentioned here.


    '; Pricing Model Open Source 7 % Subscription64% '; Freemium21% '; One-time License7% Promotional Offers 9% Free Trials 45%
    $ 52.75

    That is the average price for a solution in this field.

    low Mid High
    After analyzing 11 similar solutions the data above show that Yoast SEO offers the lowest starting price while SEO Powersuite offers the highest entry price.That being said is also worthtaking a closer look at what's on offer because sometimes you may get way more value for a solution with a higher entry price and vise versa.

    There is an old notion that higher price equals better quality, whilst that is sometimes the case. The chart above aims to give clarity whether there is a correlation between Price and the FindrScore.

    Average FindrScore in this Category

    1. 35%
      Lowest score
    2. 57%
      Average score
    3. ';
      Highest score

    SoftwareFindr Radar

    The SoftwareFindr Radar compares all solutions on our platform in your chosen category and tries to segment them to give you a visual representation of the market. All the solutions are compared two-dimensionally which takes into account their FindrScore which is given based on numerous data points and research frequency. The average FindrScore for products like Moz is 56 which we've used as a threshold to only show the top 10 solutions.

    Adoption By Geography

    According to our data gathered on our platform Moz is more popular in following countries- Australia, Netherlands

    According to our data gathered on our platform SpyFu is more popular in following countries - United Kingdom

    In order to give you more personalized recommendations, we tailor the ranking of a product to reflect what users are currently using in your geographical area.

    Type of Support to Expect

    • Live Chat
    • Phone
    • Forum

    Continue to seek out vendors after Good Experience

    Continue to seek out vendors after Good Experience
    • Live Chat
    • Mail

    Looking at data gathered on our platform the industry average for this category is 71.64% satisfaction rate which means both Moz and SpyFu is above this category average

    Video Review

    Moz Pro Review (2017): The 5 SEO aspects that Moz tracks

    MySpyFu Outreach Tool

      After analyzing the data on our platform, it's clear that whenever Moz and SpyFu go head to head within the same category Moz has continued to be more popular over SpyFu. This ranking data gives you a better understanding of how these solutions stack up in various use cases.

      What Real Users Are Saying

      Here at SoftwareFindr we are all about learning from the people who came before us. Our entire platform is powered this way learning from people like you who use software like Moz or SpyFu every day. We rely not only on your reviews but feature ratings on interaction on the platform to help inform the next set of buyers.

      • Most Helpful Review

      • No review has been submitted yet :(

        Shere Your Opinion & help others out..
      • Read all Moz review
      • Most Helpful Favorable Review

        Pros: allows me to quickly access information about keywords and ppc history relevant to our clients. can print reports too! Cons: the information does not match reality about 50% of the time. i unde...

      • Most Helpful Critical Review

        Pros: Keywords and competitive keywords, it shares some similarities with Moz, but also provide spying tools that are very useful Cons: User interface. It's difficult to navigate to certain functions...

        -Dali M
      • Read all SpyFu review

      Behind the scenes

      Which Should You Choose

      It's a win for Moz ! Moz offers Live Chat, Phone, Forum which users are happy with. Looking at the data gathered on our platform Moz has a higher FindrScore of 62 which indicates that it could be a better fit over SpyFu You have much more flexibility over SpyFu when it comes to functionality. Hopefully, you now have a clear picture of Moz and SpyFu pricing, features and user-experience provided these solutions. Both have pros and cons and which you choose will depend on your integration needs, pricing and more. Whichever solution you go with, please come back and leave a review for that product so others can benefit from your experience.


    Frequently Asked Questions

    Q. Is Moz better than SpyFu?

    Ans. We have analyzed 4915 data points to answer this question, in 2020 Moz is better than SpyFu. the scoring 88 whilst SpyFu scored 64

    Q. For beginners which is better Moz or SpyFu?

    Ans. We ask this very question to our readers and the results are in, Moz scored better that SpyFu by 6 points crowing it the most user friendly.

    Q. What's the price difference between Moz and SpyFu?

    Ans. Looking at the starting price of these two solutions Moz is $99/ and subscription which SpyFu is $39/ and subscription. So on the entry level SpyFu is more per month.

    Q. What is the difference between Moz and SpyFu?

    Ans. The main difference beyond price and support, is Moz has an overall higher FindrScore which looks at over 4915 data points powered by real user testing and overall satisfaction.

    Q. Out of Moz and SpyFu which as the better support?

    Ans. The data gathered shows that Moz as a slightly better user satisfaction that SpyFu.

    Q. What are a few good alternatives to Moz and SpyFu?

    Ans. Users who research Moz and SpyFu also look at Ahrefs which as a FindrCsore of 98, See 11 more similar solutions

    Q. Moz or SpyFu which is good for beginners?

    Ans. Looking at the scorecard for both these products, the results show that Moz is better for beginners

    Q. Which is better, Moz or SpyFu in 2020?

    Ans. We’ve asked this very question to users like you and the results are in. The majority of users are recommending Moz.

    Q. How does Moz compare to SpyFu?

    Ans. The main difference beyond price and support, is Moz has an overall higher FindrScore which looks at over 4915 data points powered by real user testing and overall satisfaction

    Other Alternatives to consider

    So Moz and SpyFu isn't cutting it for you? Here are a few alternatives with similar features that users on our platform also looked at. For a more in-depth breakdown, we always recommend checking out the dedicated alternative page which gives more data on why which solution is recommended. If the price is a big factor to you, the Ubersuggest might be worth looking at. For an all-round great solution, then Ahrefs as the highest FindrScore.

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