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ActiveCampaign vs MailChimp which is better? (2020 compared)

Today we'll be comparing ActiveCampaign vs MailChimp, to ultimately help you decide which is the best solution for you. The information below is based on real data from our community of users like you, giving you a truly unbiased comparison. In the collection " Email Marketing Services Compared (2020 Free & Paid)" MailChimp is ranked 5th while ActiveCampaign is ranked 6th.

ActiveCampaign dominates with an overall user/editors rating of 4.4/5 stars with 3 reviews, MailChimp user/editors rating is 3/5 stars with 3 reviews. This data is calculated in real-time from verified user reviews or editors rating if there isn't enough data for user rating.

If for whatever reason by the end of this comparison you are unable to choose between ActiveCampaign or MailChimp, we have included a few useful alternatives like Constant Contact based on our community recommendations.

As far as Value for money goes, ActiveCampaign wins by 4.7 marks and ActiveCampaign is also voted as the easiest solution to use

Without further ado, let's look at a detailed breakdown of ActiveCampaign vs MailChimp

ActiveCampaign ActiveCampaign
(3 votes)

ActiveCampaign originally started its journey as an email marketing platform to help businesses keep in touch with the potential customers Over the years, the company transitioned itself to become a... Read full review

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Comparison winner
MailChimp MailChimp
(3 votes)

MailChimp is one of the finest email marketing solutions out there It started in 2001 and have now been used by millions of users The service is used to send one billion emails every day It offers... Read full review

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low Mid High
After analyzing 8 similar solutions the data above show that SendPulse offers the lowesest starting price while Drip offers the highest entry price.That being said is also worthtaking a closer look at what's on offer because sometimes you may get way more value for a solution with a higher entry price and vise versa.

Ratings

  • Value for money 94%
  • Ease of use 86%
  • Features & Functionality 94%
  • Customer support 80%
  • Overall Rating 88%
  • Value for money 60%
  • Ease of use 60%
  • Features & Functionality 64%
  • Customer support 60%
  • Overall Rating 60%

Pricing

  • Subscription
  • $15 / Month
  • Freemium, Subscription
  • $10 / 

Features

1. Landing Pages

  • ActiveCampaign
  • MailChimp
  • 2. eCommerce integration

  • ActiveCampaign
  • MailChimp
  • 3. Unlimited Emails

  • ActiveCampaign
  • MailChimp
  • 4. Tracking & Reporting

  • ActiveCampaign
  • MailChimp
  • 5. List Segmentation

  • ActiveCampaign
  • MailChimp
  • 6. Email Scheduling

  • ActiveCampaign
  • MailChimp
  • 7. Email Automation

  • ActiveCampaign
  • MailChimp
  • 8. Contact List Import

  • ActiveCampaign
  • MailChimp
  • 9. Split Testing

  • ActiveCampaign
  • MailChimp
  • 10. Site Messages

  • ActiveCampaign
  • MailChimp
  • 11. Send Time Optimization

  • ActiveCampaign
  • MailChimp
  • 12. SMS

  • ActiveCampaign
  • MailChimp
  • 13. Facebook Lead Ads

  • ActiveCampaign
  • MailChimp
  • 14. Event Marketing

  • ActiveCampaign
  • MailChimp
  • 15. Dynamic Content

  • ActiveCampaign
  • MailChimp
  • 16. Customizable Templates

  • ActiveCampaign
  • MailChimp
  • 17. Apps & Integrations

  • ActiveCampaign
  • MailChimp
  • Why is ActiveCampaign better than MailChimp?


    FindrScore (fs) The Scoring is based on our unique algorithm that looks at reviews, votes, behavior, social signals and more. Learn more
    +66

    7 Reasons to consider this

    • Free Trial is offered to perform testing
    • Easy to use even for a beginner
    • Compared to others the price is reasonable
    • The majority of our users are experiencing positive experience with ActiveCampaign
    • Great features list
    • A contender in Email Marketing Services Compared (2020 Free & Paid)
    • Has 15 highlight features
    • Has eCommerce integration
    • Has Unlimited Emails
    • Has Tracking & Reporting
    Scroll Down for more details

    Why is MailChimp better than ActiveCampaign?


    FindrScore (fs) The Scoring is based on our unique algorithm that looks at reviews, votes, behavior, social signals and more. Learn more
    +58

    6 Reasons to consider this

    • MailChimp is cheaper than ActiveCampaign
    • Compared to others the price is reasonable
    • Offers free plan with multiple advanced features
    • Great features list
    • A contender in Email Marketing Services Compared (2020 Free & Paid)
    • Has 12 highlight features
    • Has eCommerce integration
    • Has Unlimited Emails
    • Has Tracking & Reporting
    Scroll Down for more details

    Support

    • Live Chat
    • Mail
    • Phone
    • Forum
    • Live Chat
    • Mail
    • Phone
    • Forum

    Reviews

    • Most Helpful Favorable Review

      Appealie Awards Appealie Awards
      ActiveCampaign is also a winner of our 2017 Appealie award. We get great open rates and love the automation provided.
    • Most Helpful Critical Review

      Brian
      Brian
      Excellent value for money, and hands down one of the most advanced email provider I have used. What I like most is there automation template which allows you to do cart abandonment, user engagement an...
    • Read all ActiveCampaign review
    • Most Helpful Favorable Review

      Sonia Del Valle U.
      Mailchimp is one of the most complete and poular systems to create and send email marketing campaigns, it is used by many companies around the world and has a great reputation, so it guarantees that t...
    • Most Helpful Critical Review

      drew W.
      This is a disaster of a program. Nothing has improved on the product in years while they spend millions on omni-channel campaigns. It is clumsy and painful to do the simplest things, like send an emai...
    • Read all MailChimp review

    Behind the scenes

    No Screenshots Provided
    No Screenshots Provided

    Video Review

    No Video Provided

    Q. Is ActiveCampaign better than MailChimp?

    Ans. We have anaylze 6 data points to answer this question, in 2020 ActiveCampaign is better than MailChimp. the scoring 66 whilst MailChimp scored 58

    Q. For beginners which is better ActiveCampaign or MailChimp?

    Ans. We ask this very question to our readers and the results are in, ActiveCampaign scored better that MailChimp by 26 points crowing it the most user friendly.

    Q. What's the price difference between ActiveCampaign and MailChimp?

    Ans. The solutions are priced slightly different so calculating the price would need to be over a set period. ActiveCampaign is subscription whilst MailChimp is freemium,

    Q. What is the difference between ActiveCampaign and MailChimp?

    Ans. The main difference beyond price and support, is ActiveCampaign has an overall higher FindrScore which looks at over 6 data points powered by real user testing and overall satisfaction.

    Q. Out of ActiveCampaign and MailChimp which as the better support?

    Ans. The data gathered shows that ActiveCampaign as a slightly better user satisfaction that MailChimp.

    Q. What are a few good alternatives to ActiveCampaign and MailChimp?

    Ans. Users who research ActiveCampaign and MailChimp also look at Constant Contact which as a FindrCsore of 52, See 8 more similar solutions

    Q. ActiveCampaign or MailChimp which is good for beginners?

    Ans. Looking at the scorecard for both these products, the results show that ActiveCampaign is better for beginners

    Q. Which is better, ActiveCampaign or MailChimp in 2020?

    Ans. We’ve asked this very question to users like you and the results are in. The majority of users are recommending ActiveCampaign.

    Q. How does ActiveCampaign compare to MailChimp?

    Ans. The main difference beyond price and support, is ActiveCampaign has an overall higher FindrScore which looks at over 6 data points powered by real user testing and overall satisfaction

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    Who wrote this? Tell us why below?Need rewriting! Tell us why below?Average! Tell us why below?Great, but needs more detail.Just what I needed. Thanks (52 votes, average: 2.31 out of 5)
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